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OVERVIEW
Icelandic omega health food market share is approximately 75% for Lýsi.
Lýsi exports to nearly 90 countries, but it also has a significant Icelandic market. Lýsi holds over 75% of the Icelandic health food market, selling consumer items in local stores and supermarkets.
Lýsi uses the local market for benchmarking, testing, and research.
Client: Walmark Healthscience Ltd.
DELIVERABLE
Website Design & Development
Brand Creative Design
Brand Guideline
Launch Campaign (Print)
Market Research
Brand Strategy
Social Media Creative